The Japanese Hall and Language School
At Dossier Creative, I strategized and developed a framework for The Japanese Hall and Language School's future historical interpretive center.
Team
Railyard Lab 2019
Role
Research & Strategy
Visual Design
Conceptualization
Duration
June to August 2019
Tools
Keynote
Adobe Creative Suite
Japanese Hall and Language School
A heritage building established in 1906, The Japanese Hall and Language School is a non-profit, driven organization with a strong commitment to education, culture, and community. This was a client project I worked on at Railyard Lab for the brand and innovation firm, Dossier Creative.
Opportunity
Envisioning an interpretive experience in the Japanese Hall and Language School that elevates the prominent themes of the Japanese-Canadian story while also taking into consideration the BC School Curriculum and the existing community of the Downtown Eastside.
Deliverables
Compiled within a comprehensive deck to hand over to the Japanese Hall and Language School, we've developed a framework for inspiring and evaluating future creative concepts using spatial, technological, and storytelling tools.
Findings
A series of workshops, interviews, and community immersion activitives informed our findings.
History
Overview of the Japanese-Canadian story beginning in the 1870s and its continuation into today.
BC School Curriculum
The BC Curriculum aims to foster educated citizens through a concept-based learning approach.
Activation of Public Spaces
The 2016 DTES CED Strategy leverages the assets of the community to create inclusive opportunities for residents to thrive.
Themes
Throughout the Japanese-Canadian history timeline, five overarching themes emerged. These themes inspire the creative concepts and embody key messages and feelings.
Future Interpretive Centre Guests
In collaboration with the Japanese Hall and Langauge School, these five personas were established to help represent our audiences. By understanding each persona's behaviours, needs, and goals, we can ensure that they will continue to be at the centre of everything we design.
The Five E's Criteria
Criteria categories serve as a launchpad for creativity and is also used as a framework for evaluating current and future concepts.
How Might We...
How Might We questions are used to help frame problems and opportunities, three categories of HMW questions were handed over to help inspire and kickoff future concept development.
Storytelling Graphic Tools
Within the space, graphic tools can be used as story anchors and provide visualization of abstract ideas.
Creative Concepts
Creative concepts were seperated into different touchpoint areas, between the interior, the exterior, and the connecting features of the building. Each creative concept had a message, a theme, an activity, a medium, and a zone of feeling.
